Free AI SEO training

Free AI SEO Course: Learn How to Get Recommended in ChatGPT

Buyers are asking AI tools full questions before they ever search your brand name. This free AI search optimization course teaches you how to show up in those answers—not just on Google.

Coming soon

What you'll learn

Free AI SEO Certification

This free AEO course covers the strategy and page-level work that helps your brand get recommended in ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews.

How AI search recommends brands

Why ranking for a keyword is different from being mentioned in an AI answer—and what answer engines look for.

Find the prompts your buyers ask

Discovery, comparison, and alternative prompts that happen before someone knows what product they need.

Run a simple AI search audit

Check whether you appear for the right prompts, whether competitors get recommended instead, and what to fix first.

Create content AI tools can cite

Comparison pages, alternative pages, FAQs, and direct answer sections that make your site easier to recommend.

Build a weekly AI search action plan

Turn audit findings into a repeatable workflow: which page to create, improve, or track next.

Who it's for

Founders, marketers, and lean teams

You do not need to be an advanced SEO expert. If you understand your customer, product, and competitors, this course helps you turn that into a practical AI search strategy.

B2B SaaS founders who want more customers from AI search
Marketers learning how to rank in ChatGPT and Perplexity
SEO teams adding AEO to their existing workflow
Agencies helping clients show up in AI answers
Content teams building pages AI tools can understand and cite

Modules coming soon

Six lessons on AI search visibility

The first modules are in production. Join the waitlist to get them when they go live.

How AI search recommends brands

ChatGPT, Perplexity, Gemini, and AI Overviews—what changes when buyers ask questions instead of typing keywords.

Find buyer prompts

Discovery, comparison, alternative, and decision-stage prompts your company should track.

Run an AI search audit

See where you appear, who gets recommended instead, and whether AI describes you accurately.

Create citable content

Comparison pages, use case pages, FAQs, and direct answers AI tools can summarize and cite.

Win long-tail prompts first

Start with specific prompts where smaller companies can build momentum before chasing broad categories.

Improve pages for AEO

Stronger summaries, structured FAQs, and proof points—without keyword stuffing.

Why AI search is different

AI SEO is not just “SEO with a new name”

Traditional SEO helps you rank on search engines. AI SEO and answer engine optimization help your brand become part of the answer.

That means your content needs to do more than target keywords. It needs to clearly explain what you do, who you are best for, how you compare to alternatives, and why an AI answer should mention you when a buyer asks for a recommendation.

Buyers now ask questions like “What is the best project management tool for a small marketing team?” or “What are the best alternatives to Asana?”—and AI may answer before they ever visit your site.

This course teaches you how to close that gap with content you can actually ship.

Waitlist

Get the certification when it launches

Six lessons on AI search visibility, free forever. Leave your email and we’ll send the link when it’s ready.

While you wait

See where you show up in AI search today

Run a free scan with Kelsey to check whether ChatGPT recommends your brand—and which competitors appear instead.

Run a free AI search scan