Measure and improve your brand’s performance across AI search with clear visibility into mentions, rankings, competitors, and sources.
They ask ChatGPT, Perplexity, Claude, and Google AI Mode before they ever visit your site.
Prompt Tracking
Track buyer questions across ChatGPT, Google AI overview, Claude, Gemini, and Perplexity. See when you appear, how often you are mentioned, and who is recommended instead.
Sources & Citations
Track the pages and domains that influence answers in your market. Find where competitors earn citations, and where your own site is missing.
Learn more about sources & citationsHow Kelsey Helps
Kelsey monitors AI recommendations, analyzes sentiment, and connects to your analytics so you can see the impact on traffic and pipeline.
AI Answers & Accuracy
Compare how AI models answer real buyer questions about your product and check their claims against your verified facts.
Learn moreRecommendations
Kelsey turns scan findings into a ranked inbox of suggested work, from indexing and content gaps to claims that need review.
Learn moreFeatures
Customer story
“I’ve been using Kelsey to improve GEO rankings at Alertly and get a better understanding of how ChatGPT and other AI engines are suggesting the product. Kelsey clearly shows which prompts you’re showing up for, but the real benefit is being guided with actionable to-dos to improve your visibility.”
Beyond prompt tracking
Kelsey measures how consistently your brand is recommended, then investigates the path behind each answer: whether AI can access your site, extract the right facts, retrieve the best page, and verify the claims it finds.
See what Kelsey investigatesWho it’s for
Kelsey is for hands-on marketers, technical founders, SEO professionals, and consultants who want to investigate AI Search themselves with technical tools.
Diagnose technical AI Search problems without piecing together five different tools.
See exactly how AI crawlers and retrieval systems interact with the site you've built.
Run technical AI Search audits across client sites and turn findings into specific work.
FAQ
Still deciding whether Kelsey fits your workflow?
Kelsey is AI search tools for marketing teams. It helps you inspect how AI systems access, extract, understand, and use your website, identify problems, and measure whether your changes improve AI Search performance.
Crawler access, page extraction, AI-readable sections, product facts and accuracy, sources and citations, query behavior, structured data, and other technical layers that affect how your site appears in AI Search.
Kelsey includes AI Search tracking, but tracking is only one part of the product. The tools are designed to help you investigate why something may be happening and actually work on the site behind the results.
Yes. Kelsey compares claims appearing in AI answers against verified information from your website so you can find incorrect pricing, invented features, outdated details, and other inaccuracies.
Yes. Experiments let you record a change and monitor the AI Search questions, citations, mentions, and referral traffic associated with it over time.
Yes. Agencies can analyze multiple client sites and use the technical tests, findings, and measurement tools across their client work.
Ready to see what AI finds?
Get an evidence-backed view of how AI positions your product, which decision criteria competitors own, and where inaccurate or missing information is weakening your position.
Analyzed across ChatGPT, Google AI Overview, Claude, Gemini, and Perplexity