Frequently asked questions
Everything you need to know about Kelsey, AI search tools for marketing teams, and how teams use it to win recommendations in ChatGPT, Perplexity, and Gemini.
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Kelsey is AI search tools for marketing teams. It shows whether your brand is being recommended in ChatGPT, Perplexity, and Gemini, tracks a fixed prompt library over time, and turns recommendation gaps into clear actions and next steps—so when someone asks who to use or what to buy, you know if you appear, which competitors win instead, and what to create or improve next.
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More people are using AI to decide which products and services to choose. They are not comparing dozens of options. They are picking from a short list of recommendations. If you are not in that list, you are not being considered.
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Kelsey runs the high-intent searches your buyers ask in ChatGPT, Perplexity, and Gemini, the same questions people ask when they are ready to choose. It tracks which brands get recommended, how often you appear, and which competitors show up instead, all in one simple dashboard so you always know where you stand.
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Your AI mention score shows how often your brand is recommended across tracked searches.
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Instantly! Enter your website and Kelsey immediately starts running real customer-style searches.
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Kelsey is built for agencies and B2B marketing teams that need to know whether their clients or company is being recommended in AI search, and what to fix when they are not.
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SEO tools track rankings on Google. Kelsey tracks recommendations inside AI answers. AI does not show pages. It recommends a small set of options, and Kelsey shows whether you are one of them.
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Yes. Agencies can track multiple client brands from one workspace, and B2B marketing teams can monitor competitors, product lines, and prompt coverage over time. Agency plans also include shareable dashboards and exports for client reporting.
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Yes, Kelsey helps you identify where you are losing, which competitors are winning, and where opportunities exist, so you can guide content, positioning, and distribution with confidence.
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No, SEO and AI recommendations are not the same game. SEO helps buyers discover your website. Kelsey shows whether AI actually names your brand when someone asks who to choose. Both matter, but more decisions now start with a short list of AI picks, and if you're not on it, all the traffic in the world won't save the sale.
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Kelsey currently tracks ChatGPT, Perplexity, and Gemini, the platforms driving the most real usage today.
Still have questions? Get in touch or visit the Help Center.